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Stefan Jeremias has worked in marketing, branding, media and distribution in the action sports world for the past 15 years. After graduating from UC Berkeley in 1988 with a double major in International Trade and German he worked in Market Research and Strategic Development at the San Francisco offices of the global ad agency Ketchum Advertising. In 1990, he joined JRB&Co., a leading management consulting firm providing general business, personnel, distribution and mergers and acquisitions advice to European clients, including US representation for Kienbaum & Partners and the Berlin Economic Development Council. He started his own consulting practice in 1995 and has since created and implemented global marketing and distribution strategies, licensed brands and content, negotiated sponsorships and endorsements, and owned his own production company with distribution through Warner Music. His consulting clients have ranged from individual athletes, artists and filmmakers to start-ups, leading action sports brands and multinationals such as the Otto Group, VNU, Nokia, PCCW, Marubeni, Factory Media, and Fox Television/News Corp.